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Ici c'est Paris

Paris, 2025. The Champions League finally returns to the capital.
A victory that writes the club into European football history and crowns a decade of excellence.

To celebrate this triumph, Paris Saint-Germain joins forces with CAHU in a collaboration that makes perfect sense: combining sporting excellence with the rigor of Parisian design. The PRATIQUE “Ici c’est Paris,” an iconic piece, is released as a limited edition featuring the club’s emblematic screen print, produced in Paris.

Signature PVC, clean lines? a unisex bag designed to last.
An everyday object elevated to the status of a desire piece.

When sport meets fashion, Paris prevails.
A historic victory. A timeless object.